HCS/472
Marketing in the Health Care Industry
Course level: Undergraduate
Christine O.
BSA
Need help enrolling in a single course? Call 866-354-1800 or schedule a call.
Format
Online
Course length
5 weeks
Cost per credit
$426
Total credits
3 credits
Resource fees
$180
Estimated course cost
$1,458
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Start date
Nov 17, 2026 to Dec 21, 2026
Enroll by 6 PM Phoenix: Nov 12, 2026
46870471
Start date
Jan 05, 2027 to Feb 08, 2027
Enroll by 6 PM Phoenix: Dec 31, 2026
46879378
Start date
Feb 09, 2027 to Mar 15, 2027
Enroll by 6 PM Phoenix: Feb 04, 2027
46889091
Start date
Mar 16, 2027 to Apr 19, 2027
Enroll by 6 PM Phoenix: Mar 11, 2027
50930549
Start date
Apr 20, 2027 to May 24, 2027
Enroll by 6 PM Phoenix: Apr 15, 2027
50930581
Note
Take this course on its own, or as part of a degree or certificate program.
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Format details
Online classes, always on, 24/7/365
Go to class any time of the day or night. If you have questions, call 866-354-1800 to speak with an Enrollment Representative.
In this course students will examine current marketing trends used within the health care industry. Students will focus on a variety of marketing strategies required by health care managers to promote programs, products and services to health care consumers.
Prerequisites
None
Required materials
The materials required for this course are covered in your resource fees.
Earn these career-relevant skills in weeks, not years.
Organizational Communication
Synthesize the aspects of an effective internal communication plan
Marketing
Evaluate financial strategies employed in health care marketing
Business Model
Analyze the evolution of health care marketing from a leadership and management perspective